As part of their third annual Super Bowl Ad Performance Test for Super Bowl 50, Spot Trender announced today that they will analyze and compare the following companies’ Super Bowl commercials: Death Wish Coffee vs. Starbucks Coffee and Hyundai vs. Acura NSX.
Spot Trender will examine themes relating to sexuality, gender roles and women in the workplace. The results will combine live, second-by-second comments and reactions from their survey participants. The results will be posted on Super Bowl Sunday, February 7, on Spot Trender’s blog and Twitter account with the hashtag “#WomenOfSuperBowl.”
Death Wish Coffee vs. Starbucks Coffee