Insights
AI CONTENT WRITERS OUTPERFORM HUMAN MARKETERS
Spot Trender conducted a research study to see if people could tell if an AI wrote an article or a human wrote an article. 4 Articles were compared and tested on 500 people.
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Interviews
Optimize Persuasion With Reaction Graphs
Optimize Persuasion With Reaction Graphs “Content is king!” – Bill Gates Many factors impact your commercial’s persuasion: visual, music, actors, content, and more. With the rise of auto-mute videos on major social media channels such as Facebook, copy points (what’s being said) became more important than ever when considering your omni-channel strategies. In addition to
Insights
Interviews with Innovators: Dr. David Robinson
Interviews with Innovators: Dr. David Robinson As part of our Innovator Interview Series, every month Spot Trender interviews Marketing/Advertising innovators on the future of data-driven marketing to learn the latest theories, principles, and mindsets that work. We also ask these experts for tips and stories on how to implement these ideas successfully. This month we
Insights
Innovator Interview: Chris Gomez, Toyo Tires
Innovator Interview: Chris Gomez, Toyo Tires As part of our Innovator Interview Series, every month Spot Trender interviews Marketing/Advertising innovators on the future of data-driven marketing to learn the latest theories, principles, and mindsets that work. We also ask these experts for tips and stories on how to implement these ideas successfully. This month we
